Vespucci

Vespucci is based on the same tech used in video games and professional graphics software: the low-level Metal API. This, combined with patented in-house data processing approaches, allows us to process large amounts of data, unearthing behavior and patterns that you may not have anticipated.

Our statistics models identify insights that you wouldn’t have thought of.

App users are unpredictable, which is why publishers have started making video recordings of app sessions to try and not miss anything. Unfortunately, relying on video recordings introduces significant privacy and sampling challenges. We match the knowledge provided by video recordings, with many fewer constraints.

Visualize the homogeneity of a behavior you have identified using the statistical tools built into Vespucci (e.g. users abandoning the app for a price > $79) over time.

Easy Integration with a new kind of API or via Segment.

Once you have identified the right component (let's say the price) Vespucci highlights the values of this component (the different price ranges) that are likely to increase the probability of a defined behavior.

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Build Around Privacy. App Store Ready.

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Get unexpected insights about your UX.

Respecting users’ privacy is crucial. Vespucci helps you limit the data you need to collect, delivering an experience that fits Apple’s approach to privacy.

Visualize the homogeneity of a behavior you have identified using the statistical tools built into Vespucci (e.g. users abandoning the app for a price > $79) across space through visual and accurate maps.

Most analytics tools ask you to specify what you’re looking for. That’s a problem, because often you’re using analytics because you’re not sure what you’re looking for ! And even if you think you do, you could be closing the door on certain behaviors, missing hidden value. That’s why we’ve designed models that highlight the elements and content in your app that reveal remarkable behaviors.

UXElements

AI-driven Data Identification & Processing.

We use machine learning to present your raw data in forms that marketers, customers and investors understand, highlighting emotions, categories or keywords.

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Here’s Vespucci, a new kind of analytics tool. As insightful as screen recording. Privacy compliant. Scalable. AppStore Ready.

100K Monthly Data Layers, no commitment, no credit card required.

Complex data visualization at your fingertips.

Once you have Vespucci’s insights, you can see how consistently they appear depending on your users’ geographies, times, or technologies. For example, these visualizations have helped a meal delivery service to see that users in the south of Brussels abandoned the app after seeing negative customer reviews, while users in the city center were relatively indifferent to those reviews.

Combine multiple dimensions in a few clicks to reveal insights that would otherwise have been lost in your datasets.

Visualize how consistent your metrics are across time, place and more.

Included in Vespucci DataLab S: 100K Monthly Data Layers. Unlimited DataPipes. Unlimited Projects. 30-day Data Retention.

Vespucci in 3 minutesDiscover an overview of Vespucci Watch the video

Request Early Access

We know how sensitive the integration of a tool like Vespucci can be. We've designed a configuration wizard that writes the necessary code for the integration for you, seamlessly. You can also rely on your existing Segment configuration.

We help you to identify which components of your experience (e.g. the price of an item) are the most associated with behavior (e.g. Leaving your App) in a given context (e.g. the southern districts of Brussels).

Unleash the power of your data. Create an account in just a few minutes to request early access to Vespucci.

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Increase the value of every dollar you’re investing in user acquisition.

Everything you had with screen recordings, at scale and privacy compliant.

Patented, GPU Accelerated Data Processing.

Here’s Vespucci, a new kind of analytics tool. As insightful as screen recording. Privacy compliant. Scalable. AppStore Ready.

Our statistics models identify insights that you wouldn’t have thought of.

Easy Integration with a new kind of API or via Segment.

Included in Vespucci DataLab S: 100K Monthly Data Layers. Unlimited DataPipes. Unlimited Projects. 30 Days Data Retention.

Get unexpected insights about your UX.

Respecting users’ privacy is crucial. Vespucci helps you limit the data you need to collect, delivering an experience that fits Apple’s approach to privacy.

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We help you identify which components of your experience (e.g., the price of an item) are most associated with certain behaviors (e.g., leaving your app) in given contexts (e.g., users in the south of Brussels).

Vespucci in 3 minutesDiscover an overview. Watch the video

We use machine learning to present your raw data in forms that marketers, customers and investors understand, highlighting emotions, categories or keywords.